Are you Talking to Me? – (Towards) An analysis of Journalism conversation on Twitter – DATA

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Are you Talking to Me? – (Towards) An analysis of Journalism conversation on Twitter – DATA

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pres_foj_talking_to_me

My talk for Future of Journalism conference, 10th September, Cardiff

On Github martinjc / pres_foj_talking_to_me

Are you Talking to Me?

(Towards) An analysis of Journalism conversation on Twitter

Martin Chorley (@martinjc) & Glyn Mottershead (@egrommet)

Questions

Are news organisations conversing with the public?

Are journalists conversing with the public?

Are conversations happening mainly within the news community?

Study Subjects Timespan Notes Herrera-Damas and Hermida (2014) 3 radio stations (CAN) 2 weeks(non consecutive) 2010 & 2011 Lasorsa et. al (2012) 500 journalists (US) 2 weeks first 10 tweets per day Cleary et. al (2014) CNN + 3 anchors 1 month Rosenstiel et. al, (2011) 13 news organisation (37 accounts) 1 week 3,646 tweets

DATA

“Big data is like teenage sex: everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it....”

- Dan Ariely

Organisation accounts

guardian, guardiannews, MailOnline, DailyMail, DailyMailUK, BBCWorld, BBCNews, BBCBreaking, cnni, cnn, nytimes, nytimesworld, Reuters, ReutersLive, FinancialTimes, ft, thetimes, SkyNews, SkyNewsBreak, DailyMirror, ampp3d, Channel4News, TheSunNewspaper, Telegraph, independent, thei100

Individuals accounts

List of 2200+ 'Journalists on Twitter' from journalism.co.uk

Streaming gives us:

  • Tweets created or retweeted by the user
  • Replies to and retweets of any Tweet created by the user

Streaming does not give us:

  • Tweets mentioning the user
  • Manual Retweets
  • Tweets by protected users

2303 Twitter accounts

20th March to 15th July

11,638,197 Tweets

Ignore retweets made by other people

1,225,752 Tweets

Original Tweets Retweets Total Organisations 150,203 (80.47%) 36,443 (19.53%) 186,646 Individuals 739,204 (71.14%) 299,902 (28.86%) 1,039,106 Total 889,407 336,345

@mentions

Number of @mentions made

Original Retweets Avg. Min Max Avg. Min Max Organisations 821 5 4949 2356 6 14177 Individuals 269 1 9564 218 1 21531

Unique users @Mentioned

Original Retweets Avg. Min Max Avg. Min Max Organisations 137 1 451 212 6 1191 Individuals 107 1 2683 110 1 3518

157,512 unique accounts mentioned

152,078 accounts available

Others either already included in study, banned or deleted

Can we classify a user as news/non-news?

25,629 media/journalism accounts

Selected Organisation @Mentions

Organisation News Non-News Guardian 3,110 529 Daily Mail 1,886 977 BBC 16,101 5,552 The Times 707 435 The Mirror 3,455 3,499

Total mentions

News Non-News Organisations 1611.5 1018.9 Individuals 214.5 239.9

Total mentions (>=5 mentions)

News Non-News Organisations 1481.89 802.6 Individuals 123.8 93.12

Average number of users mentioned (>=5 mentions)

News Non-News Organisations 28.83 16.74 Individuals 7.92 8.06

Preliminary Findings

  • Possible to conduct large scale analysis of news communities on Twitter
  • Differences exist between organisations and individuals on Twitter
  • Evidence that both organisations and individuals favour communication within the news community

Next...

  • Improve user classification
  • Implement pipeline (continuous analysis)
  • Conversation thread analysis
  • Content analysis
  • Content sharing analysis
  • Profile growth analysis

Thanks!

Martin Chorley (@martinjc)

Image Credits

Caution - CC BY 2.0 by Eugene Zemlyanskiy

Twitter bird logo © Twitter Inc.

Are you Talking to Me? (Towards) An analysis of Journalism conversation on Twitter Martin Chorley (@martinjc) & Glyn Mottershead (@egrommet)